Bluetooth scanning beats manual order entry

Ever wondered what the big deal is with Bluetooth scanners? Well, using a Bluetooth scanner holds many benefits, especially when it comes to large and bulky orders. Some businesses still shy away from embracing Bluetooth scanning and think it might

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Let’s chat Live Chat benefits for your business

Live chat is a great way to engage with visitors on your website, especially if your business attracts a large number of browsers. In essence, a live chat pop-up is a small screen that pops up on your website when

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The top five fastest-growing, quirky small companies

Every year Inc. magazine lists the fastest-growing small companies in the USA. Some of the top performers have interesting business models. These guys certainly know a thing or two about how to get ahead of the rest using innovation and

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The art of designing to fail with iterative design

When it comes to the design and development of any new product, it inevitably goes through many stages. Tech start-ups prefer to use an iterative design approach, and many have done so with great success. However, while these companies have

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Pivoting isn’t just for startups

The word “pivot” gets thrown around a lot, especially in the tech startup industry. But it’s applicable in all types of businesses, big or small. Pivoting refers to a shift in strategy. Essentially, it refers to the decision to abandon

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Upselling made easy

Upselling is the art of persuading a customer to buy a product that is an upgraded version of the one they are considering. Because an upgraded product is often better in terms of features and/or benefits, it is therefore often

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Win over clients and secure new deals

When it comes to sales performance and securing new deals, there are a certain number of things your sales team can implement to boost sales. Often it is the small things that we forget about that hinders sales performance. Let’s

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Gmail productivity hacks and tips for sales reps

Having a good grasp on the comings and goings of your inbox is essential if you want to be a productive sales rep. We have so much great technology at our fingertips yet most of us are not utilising its

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The what, where and how of a value proposition

Telling people that you and your products are the best simply isn’t enough to convince companies to buy what you’re selling. You most likely have competitors that provide similar products and benefits as you do. You need to find a

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B2B buyer personas – what are they and why do they matter?

Every company has a specific audience in mind that they would like to cater to. This target audience is filled with individuals and companies who they believe will be most interested in what they have to offer. In order to

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