Is charisma an essential trait for managers?

Charisma is defined by the Oxford Dictionary as “compelling attractiveness or charm to inspire devotion in others”. Charisma also has extra connotations associated with it. It implies someone who is self-confident. It also implies someone whose personality demands attention and

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Achieving brand resonance: Building brand equity

Brand resonance is how well clients and customers relate to a specific brand. It is how they perceive the values and goals of that brand. It is how brands can build relationships with their target audience. Strictly speaking, when people

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Crowdfunding your next big business idea

When it comes to starting a new business or implementing a new product idea for an existing business, it is by no means a small task. One of the first hurdles that entrepreneurs have to overcome is financial capital. Even

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How good leaders motivate their teams

To increase productivity in your workplace you have to manage your workforce effectively. Delegating tasks properly, ensuring your employees are trained for their tasks, and creating a good working environment are all ways to ensure that productivity increases. Relating to

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Hiring experienced talent Vs. training new recruits

A business may at some time be struck with a choice between a new recruit with an admirable resume but high demands and a new recruit with very little to their name but room to grow. In such situations it

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Why you should have a flexible work environment

Covid-19 has taught us many lessons. To business owners, one thing is for sure — you need to emphasize the ability to adapt to various changes, especially those regarding how and where to get the work done. Leveraging on flexible

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Are online business courses worth it?

The coronavirus pandemic has not only added a lot of stress to our lives, but it has also made many things impossible to do conventionally. One of these things is business courses, something that many professionals were attracted to in

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Three really useful business courses you can find online

Before the coronavirus hit the world, the biggest reason why people took business courses was to network with other professionals. With that not happening anywhere now, people are wondering if it is worthwhile to do online courses, especially since many

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Can small businesses run a successful hackathon?

Hackathons have been common amongst tech companies in recent years, creating new opportunities for growth and development. But is there a place for this sort of event in a small business environment? What is a Hackathon? If the term ‘hackathon’

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Using technology in your business continuity plan

Is it an absolute certainty that things will go wrong? Hopefully not. Is it a possibility? Yes, especially when you consider the number of events which could occur that would throw a spanner into the works. It doesn’t have to

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