B2B Sales Blog
Practical articles for wholesalers, distributors and B2B sales teams. Explore tips on mobile sales apps, digital catalogues, customer management, field sales, inventory, sales processes and growing your business.
Inbound Marketing vs Outbound Marketing
To some outbound marketing may seem old-fashioned since it is associated with cold-calling. Especially in this day and age where you can reach people more effectively via social media avenues thus putting trust in the fact that the people that…
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Hiring great sales staff
You are only as successful as the people you hire. Without people to generate leads and make sales, you will not be able to bring in any customers and thus not make a profit. So it is a necessity that…
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Boost your sales using referrals
The best advertising you can get for your company is word-of-mouth. This means someone appreciated your product and/or customer service so much that they took the time to tell someone else. This has an effect on someone’s reputation if it…
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Tips for producing product images that sell
We have already discussed how to create good-looking product images on the Onsight blog before. There are, however, additional tips that you might want to take into consideration in terms of what your images need to portray to entice the…
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Generating sales leads through LinkedIn
There is more to social media than Facebook and Twitter. LinkedIn, the leading business social network, has steadily made a name for itself in the business world. There are very few people who do not have a LinkedIn profile and…
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Setting up appointments for sales success
Many sales reps have the wrong perception of what the goal of an appointment call is. There is a belief that it is to get a sale, overcome objections the client has or to qualify a sale. However, an appointment…
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Branding a B2B business
The way you brand and market a B2B company should be different than if you were a company catering to individual consumers. There are certain things that every B2B company should recognise and implement when creating a brand. It is…
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Outsourcing your lead generation successfully
Outsourcing your lead generation can be hugely successful or easily fail. This all depends on, amongst other things, what questions you ask the people you are outsourcing to and the type of outsourcing company you employ. Some people prefer doing…
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Writing good product descriptions for your electronic product catalogue
One might not think that something as trivial as a description of a product could mean the difference between someone buying or not. Yet it is a good way of pushing someone who may not have been thinking about acquiring…
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7 ways you can improve your sales processes
Just because you are getting customers to buy products and place orders doesn’t mean that your sales order process is perfect. With a few minor tweaks your sales processes can be transformed from just good enough to great. These simple…
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