B2B Sales Blog
Practical articles for wholesalers, distributors and B2B sales teams. Explore tips on mobile sales apps, digital catalogues, customer management, field sales, inventory, sales processes and growing your business.

Complacency is a threat to long-term success
When business is thriving and profits are at an all-time high, it can be tempting to stick up one’s feet and relax. After all, the hard work and effort put into getting a business to such a point warrants rest…
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How B2B businesses can deal with inflation
When everyone starts increasing prices due to inflation, it impacts singular businesses who also have to deal with price changes. Supplies aren’t as cheap as they used to be and profit margins shrink. Businesses are forced to act if they…
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Why forced fun doesn’t work
A happy team is a productive team, or so it goes. Furthermore, team synergy is often important for getting tasks done efficiently and with quality. Many workplaces thus see it fit to raise morale and teamwork through work events. Of…
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Critical thinking in life and business
Critical thinking is the ability to systematically gather information, generate ideas from a variety of viewpoints, logically evaluate ideas and information, and use these to solve problems in ways that others can agree upon. It is an important soft skill…
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How fonts reveal personality
“A picture tells a thousand words”. That’s the saying, right? When it comes to branding, a lot of that branding is communicated through visuals. Some schools of thought say that the bulk of a brand’s message should be presented through…
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Is a messy desk actually good for you?
There are many people saying that you shouldn’t have a messy desk; it’s not good for you or for productivity. It’s the common sense that we’ve basically grown up with. Now, why are there people writing about how a messy…
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How B2B e-commerce is changing the sales rep’s role
E-commerce is gaining traction in B2B markets. The global shift during the pandemic has cemented e-commerce as the preferable method of transaction. While the possibility of in-person interactions has reemerged, e-commerce continues to grow in influence. It creates a B2C-esque…
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How to improve B2B order management
Order management is a term used to describe business processes that encapsulate everything related to receiving and fulfilling orders – along with the necessary communication between you and your customers therein. A typical B2B order management process might look like…
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What do your customers value?
How much money are your customers willing to spend on specific benefits? Are the added advantages of using your product compared to others worth the extra cost? Are you spending too much money investing in specific aspects that do not…
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What is customer value?
Competition is a natural part of business. When giving an option between different businesses, why would a customer pick one over the other? Is it because it offers a better product or service? Is it because it offers cheaper products…
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