Blog - Apps and mobile devices

There is no doubt that if you’re a regular user of the Internet that you have seen what is called a CAPTCHA box, usually when you are leaving a comment, creating an account or logging in somewhere. What are these…

Your company has decided to enlist a market research agency to help you establish product or service viability, discover new market trends, keep ahead of competitors, reduce risk, and increase profitability. But first, you need to discover if your company…

YouTube channels about technology and tech gadgets have grown tremendously in popularity with millions of people watching and subscribing every day. Here are some of the best YouTube tech-related channels for getting your daily tech fix or for helping you…

The process that goes into B2B sales is much more complicated than that for B2C sellers. This is because multiple decision makers are usually involved, each of whom may have a different emotional driver, which can cause conflict and complications.…

It is almost time to say goodbye to 2014, and to welcome in 2015, and there is already speculation about what lies ahead for sales in the New Year. We decided to round up some of the main trends that…

Pre-qualifying a lead is the act of testing whether a person who has expressed interest in your products or services (the prospect or ‘lead’) meets general buying criteria. In other words, is a lead likely to make a purchase? This…

Apple recently released the iPad Air 2 and it has been said that, at 6.1 millimeters, it is the thinnest tablet ever. Its predecessor, the iPad Air, was already quite thin at 7.5 millimeters. The fact that the release of…

B2B companies tend to shy away from visual platforms like Instagram and Pinterest. It’s only for pictures of people’s breakfast and craft ideas, right? Wrong. B2B companies can find just as much value on Instagram and Pinterest as they can…

In today’s rapidly evolving digital landscape, businesses are continually seeking ways to streamline operations, enhance customer interactions, and boost sales. If you’re still relying on traditional paper catalogues, you may be missing out on numerous benefits that only electronic catalogues…

It is always said that it is far cheaper to retain current customers than it is to acquire new customers. It is said so often because it is true. Current customers are easier to sell to than new customers, thus…