Insights & Advice

B2B Sales Blog

Practical articles for wholesalers, distributors and B2B sales teams. Explore tips on mobile sales apps, digital catalogues, customer management, field sales, inventory, sales processes and growing your business.

How to handle negative feedback from customers

If you have been in business for any period of time there has likely been an unhappy customer or two. No matter how well you run the show negative feedback will always occur. What matters is not that you get…

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7 time management tips for sales reps

Does it always seem like you don’t have enough time in the day to reach your sales goals? Then perhaps you need to overhaul your time management skills to make sure you get the most out of every day and…

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How to improve sales negotiations

There is a misconception around the word “negotiation”. A lot of salespeople think of it as a power struggle wherein they should come out on top. Instead, it should be seen as a discussion between two people in order to…

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4 simple creative exercises for business-minded individuals

Think creativity doesn’t belong in a business environment? Think again. Researchers have proven time and again that creativity has a positive effect on workplace performance. It also helps businesses adapt more easily to rapidly shifting markets and fickle customers. A…

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How to win the trust of your customers

Trust is belief and confidence in the reliability, truth, ability and strength of something (or someone). In terms of building a healthy, sustainable business, trust not only helps to gain new customers but retains those you have for a long…

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Become a better decision maker today

Decision making can be a daunting task when you’re in a position of power, especially when you are aware that your decisions will affect many people and influence the future of your company or a project. Decision making should be…

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Win over customers with a great branding strategy

Your brand is in essence a promise to your customer about what you will deliver to them. Branding tells customers who you are, who you want to be, and who people perceive you to be. Developing a solid branding strategy…

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Creating a logo that stands out from your competitors

An eye-catching logo is the foundation of a great branding strategy, and logos should be designed in such a way that they endure for years to come. Here we outline some of the essentials of a great logo. Keep KISS…

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Plan your way to a successful product launch

Launching a new product is a huge undertaking. Here are some tips to keep you on track in effectively planning the launch event – and all that comes after it. Timing is key It can be tempting to want to…

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Easy ways small businesses can save money

According to a Bloomberg report 80% of all new businesses fail within the first 18 months. This may seem discouraging when you are running your own business but when you are aware of the risks, you can take active steps…

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